📊 Understanding Startup Metrics

What to Track (And What to Ignore) in Early-Stage Growth

Sponsored by

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Hey Learners! đŸ“š They say you learn something new every day, and that’s true.. if you’re a Waivly Learn reader.

It’s that time of the day where you get to learn something brand new or level up your knowledge and skills on a topic you’ve already started to explore.

Today, we’re learning about startup metrics. Let’s dive in!

TODAY’S LESSON

WHAT REALLY DRIVES STARTUP GROWTH
Understanding Startup Metrics

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When you’re building a startup, numbers can feel like both a lifeline and a distraction. There are dashboards, charts, and weekly updates—but which metrics actually matter? And more importantly, how do you make sense of them without getting lost in the noise?

Early on, you don’t need to track everything. You need to track the right things. For most startups, that means focusing on one core metric: the number that best reflects whether you're solving a real problem. This could be daily active users, monthly recurring revenue, retention rate, or something else—depending on your product and model. Pick one and make it your compass.

Once you’ve got your core metric, layer in supporting signals. These could be things like user activation (how many people take a key action after signing up), churn (how many leave), or conversion rate (how many turn into paying customers). These help you understand why your core metric is moving—and what to fix.

LESSON SPONSORED BY
HubSpot

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But here’s where many founders trip up: vanity metrics. These are stats that look impressive but don’t truly reflect business health. Think: total downloads, social followers, or pageviews. They can be useful, but if they’re not tied to your core goals, they’ll lead you off track.

Another trap? Obsessing over metrics too early. In the first months, qualitative signals—like user feedback, support tickets, or how many people come back unprompted—can be more useful than precise numbers. Once you have product-market fit, the data becomes sharper and more actionable.

Good metrics help you learn, not just report. They show you what’s working, where people get stuck, and where to double down. When chosen well, they make decision-making easier—and growth more intentional.

Want to grow faster? Start by measuring what matters. Then act on it. Repeat.

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That wraps up today’s Waivly Learn lesson

We hope you enjoyed today’s lesson 🙌 Let us know if there’s a topic that you want to learn about that you haven’t seen from us. Want to share feedback or suggestions? Respond to this email‏ - We read every reply! Make sure to follow us on XTikTok, YouTube, Instagram, and LinkedIn for more from us each day - We’re @Waivly everywhere!‎‎

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Hey Learners! đŸ“š They say you learn something new every day, and that’s true.. if you’re a Waivly Learn reader.

It’s that time of the day where you get to learn something brand new or level up your knowledge and skills on a topic you’ve already started to explore.

Today, we’re learning about why AI needs good data. Let’s dive in!

TODAY’S LESSON

WHERE AI GETS ITS SMARTEST IDEAS
Why AI Needs Good Data

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If AI is the engine, data is the fuel. And just like you wouldn’t put dirty gas in a sports car, you don’t want to train an AI model on messy, low-quality data. The performance of an AI system—how smart it seems, how accurate its responses are, how useful it becomes—depends almost entirely on the quality of the data it's fed.

Good data doesn’t just mean a lot of it. It means accurate, relevant, unbiased, and well-labeled data. For example, training a facial recognition model on photos that are mostly of one demographic will skew its accuracy. The model might perform well for some people and terribly for others, not because the algorithm is bad—but because its foundation was flawed.

AI systems learn patterns from whatever you give them. If the training data includes typos, gaps, or inconsistencies, the model will internalize that noise. You might end up with a chatbot that confidently answers questions... incorrectly. Or a recommendation system that feels off because it’s drawing from outdated or irrelevant data.

LESSON SPONSORED BY
Superhuman AI

This is why data cleaning and curation are just as important as the algorithm itself. Before any AI can be useful in the real world, someone has to make sure the input it’s learning from is solid. That means removing duplicates, standardizing formats, fixing errors, and making sure the data actually reflects the problem it’s trying to solve.

Context also matters. A dataset of restaurant reviews might be great for sentiment analysis—but not if you’re trying to build a voice assistant. The type of data you collect should always match the goal of the model. No matter how advanced the AI, it can’t compensate for input that doesn’t make sense.

At the end of the day, the saying “garbage in, garbage out” has never been more true. The smarter AI gets, the more important good data becomes. Want AI that feels truly intelligent? Start by feeding it something worth learning from.

LEVEL UP YOUR LEARNING

ACCESS EXCLUSIVE COURSES, LESSONS, AND MORE
Become a Learn Plus member

As a Waivly Learn Plus member, you gain exclusive access to:

  • Exclusive access to courses 🎓

  • Members-only lessons 📖

  • Private community access 🌐

  • Personalized learning assistance 🤝

  • Advanced professional development training 🚀

  • And much more 🎉

Waivly Learn Plus is designed to elevate your growth through exclusive access to courses and members-only lessons that target essential skills and knowledge. With advanced professional development training, you'll gain practical tools to accelerate both personal and professional success, empowering you to continually expand your expertise.

Alongside our premium content, you'll be part of a private community of driven learners and experts who share your commitment to growth. Here, you can connect, exchange insights, and find support as you work toward your goals. Join Waivly Learn Plus today to transform your learning journey with the resources and connections you need to thrive!

UNTIL NEXT TIME

THANKS FOR READING
That wraps up today’s Waivly Learn lesson

We hope you enjoyed today’s lesson 🙌 Let us know if there’s a topic that you want to learn about that you haven’t seen from us. Want to share feedback or suggestions? Respond to this email‏ - We read every reply! Make sure to follow us on XTikTok, YouTube, Instagram, and LinkedIn for more from us each day - We’re @Waivly everywhere!‎‎

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